Top tips for leading visitors to the genuine content

We experience a daily reality such that innovation has accomplished advancement past our desires. 

Innovation is affecting our life an extraordinary arrangement and we can't overlook the significance of innovation in our day to life.

Web network is another significant thing that peoples utilizes generally right now. Today, peoples are intensely utilizing web for gathering data, sharing our insight, working together and notwithstanding for advanced education.

Since an ever increasing number of peoples are investing their time in online sites and increasingly business people are swinging to online to offer their products, services and brands.

It has become so easy for businessmen to flourish in their business and do their business online.

Following are some of the top tips for leading visitors to the genuine content:-

1. Create Fresh Contents
 
Content marketing is all about attracting clients to your website via effective content marketing tools.

Hence, develop your content marketing approach by creating fresh contents to effectively grow your audience. If you wish to lead more clients to your website and to its matters, you should make sure to create fresh contents.

2. Relevant Contents

The search engine platforms always look for relevant contents and if you fail to come up with relevant contents to promote your business, the final outcome will be a certain failure.

For example, if your website is sports related or academic related, you should post contents that are associated with sports or academic and it helps you to lead more traffic to you website as well as attain more regular clients.

3. Keep Up With Trends

None of the business people can become successful if they are not able to keep up with trends.

It is crucial for you to keep up with trends that going around you so that you can make changes to your marketing tactics if required.



4. Engage in Social Media
 
The best parts of people around the world are more depended on social media networks right now. The modern generation cannot imagine a day without hanging around social media networks such as twitter, Facebook, Whats-App, LinkedIn, Google+, YouTube, etc.

So, it is very important for businessmen to engage in social media especially by posting contents on different social media sites so that they can reach to many people who can become your possible clients in future.

Let us help you develop an effective digital marketing strategy for your business, tailored to honing in on your prospective clients.

Email us now at: leads@matictechnology.com

For more details please visit our website:  www.matictechnology.com

3 Simple SEO Tactics to Improve Your Rankings

SEO is difficult, but attainable. According to some online marketing evangelists and technical experts, if marketers optimise their websites in a proper way, they can achieve their goals in a seamless manner.

They often suggest essential tactics, such as:

Designing SEO-friendly and relevant website

Website friendliness is one of the most important aspects when it comes to achieving good rankings. Marketers need to understand that they must create a website that can be easily indexed and crawled by search engines.

Here are a few tips to make a website SEO-friendly:

• Keep your site’s content in HTML text format.
• Focus on the labelling of images.
• Strengthen your site’s internal linking structure. (According to Moz, internal links are links that go from one page on a domain to a different page on the same domain. They are commonly used in main navigation.)
• Never hide your website’s navigation.
• Focus on keyword targeting.
• Carefully use robots.txt. (According to Moz, robots.txt is a text file webmasters create to instruct web robots (typically search engine robots) how to crawl pages on their website.)
• Understand how search engines index and follow links.

XML Sitemaps 

It is a well-known fact that almost all search engines support and understand the protocol of XML sitemaps. As a marketer, you should use it to provide a list of URLs to search engines so that they can crawl and index them efficiently.

Tips:

• Keep your XML sitemap updated.
• Remove duplicate URLs from the sitemap.
• Use an XML sitemap to increase the value of a website.
• Create an XML sitemap in a suitable format.
• Use a high-quality XML sitemap generator.
• Create mobile, image and video sitemaps separately.
• Don’t forget to upload XML sitemap to the root directory.
• Submit XML sitemap to webmaster tool.

Information architecture 

Most marketers do not understand the importance of information architecture, which is a big mistake. In practical terms, it is a logical flow of information. If you want to make your website SEO and user friendly, carefully design your site’s architecture.

Tips:

• Keep the flow of information logical to improve user’s browsing experience.
• Use 301 redirection wherever possible.
• Understand ins and outs of HTTP server codes.
• Use static and keyword-targeted URLs.
• Follow a standard site’s architecture protocol.
• Create a visual hierarchy.
• Structure your site’s category logically.
• Address the issue of pagination.
• Solve technical issues that prevent URL crawling.
• Follow W3C guidelines.
• Remove problematic elements from your website.

So, follow the above mentioned SEO tactics to achieve your objectives.

Simple Steps for Driving Free Traffic and Leads with Social Media

Keep in mind when individuals were stating that web-based social networking is only a "prevailing fashion?"

We don't see an excessive number of individuals saying that any longer isn't that right?

Why?
Since they have either altered their opinions about it because of the siege of online networking on society in the course of recent years or they got wiped out by youthful whipper-snappers like me who had the strength and the vision to receive the social wonders bigly!

However numerous still oppose and they will keep on dieing a moderate and difficult demise in business as we head further and more profound into the computerized age… . Sorry to learn so realistic yet its actual and I need to spare you from torment a similar destiny!

When I began in web based promoting in 2008 I was informed that on the off chance that you need to profit online you need to complete 3 things… .

•     Build a List
•     Build a Relationship with That List
•     Make Sales Offers to That List

Pretty simple right?

Its still consistent with this day…

However numerous system promoting organizations still instruct their reps to maintain a strategic distance from the web as an approach to construct their groups since arrange advertising is a "relationship business" and they have it that you can't fabricate connections on the web. Obviously nobody at any point educated them regarding stage 2 🙂

Also, perhaps that was valid back when the web was utilized just for email, news and other things

Yet, in the event that you haven't seen, it has advanced a lot from that point forward… . What's more, other social marvels like web based dating and obviously online networking has turned out to be totally false over and over… . Nowadays what you don't know will hurt you and who you take after and tune in to will either hurt you or help you… .

So we know the 3 stages to profiting on the web right?

I'm certain this blog entry was not the first occasion when you've ever heard that either…

Well the 3 stages to profiting via web-based social media is in reality fundamentally the same as… 

Here are the 3 steps to driving free traffic and leads with social media

1. Build an audience on a social media platform ( I prefer Twitter because it is way less restrictive than sites like Facebook)
2. Provide value to that audience through relevant problem solving content and audience-engagement (these are the 2 ways to provide value on social media)
3. Make relevant offers to your audience and give them opportunities to go deeper into “your world.” (When I say “your world” I mean your online sales funnel by capturing them as a lead)